Why Employers Hold the Key to Collision Prevention

12 March 2025

Every year, thousands of lives are lost or changed forever due to road collisions – many involving drivers on work-related journeys. With nearly 50% of UK motorway traffic linked to business travel, employers have the power to make roads safer. Ensuring vehicles are roadworthy and driven safely isn’t just best practice – it’s a corporate responsibility.

The Cost of Speeding in the UK

Speeding is widespread, with nearly half of all vehicles exceeding limits on motorways and 30 mph roads. RAC research found that 47% of drivers admitted to exceeding 60 mph limits, further increasing collision risks.

To highlight the issue, Quartix analysed over 660 million anonymised data points, identifying the UK’s worst speeding hotspots. The M6 Toll road (Tamworth to Burntwood) topped the list, with 46% of vehicles exceeding 70 mph.

Map highlighting UK roads with highest speeding percentages: M6 Toll, M61, B4590, B2199, A4098.

Excessive speed isn’t just common – it’s deadly, contributing to 21% of all fatal collisions. Businesses must proactively manage this risk, just as they would any other workplace hazard.

How Telematics Helps Fleets Identify and Reduce Risk

With telematics, businesses can identify high-risk drivers early and take action to improve safety. Driver scores, league tables, and gamification tools help teams engage with the data and adopt safer driving habits.

Quartix’s SafeSpeed feature doesn’t just track compliance with speed limits. It compares a driver’s speed to the average speed driven on each section of road, valuable on rural roads where tight bends make the posted limits unsafe.

Quartix safe speed video Sean

For greater visibility, businesses can integrate Quartix’s commercial dashcams with their fleet tracking system, providing context to critical events such as harsh braking, speeding or collisions.

“I think the kind of rich data that businesses can pull from systems such as Quartix is invaluable. I’ve always liked Quartix’s SafeSpeed feature. We know that speed is a significant cause of collisions and certainly makes them more serious.” Mark Cartwright, Head of Commercial Vehicle Incident Prevention, National Highways

The Employer’s Duty: Managing Road Safety

Fleet safety is an employer’s duty of care. Businesses can prevent collisions by:

  • Monitoring and reducing risky driving behaviours
  • Encouraging safer driving through coaching
  • Ensuring vehicles operate within speed limits
  • Assessing staff fitness to drive
  • Conducting regular vehicle inspections

Safe Vehicles, Safer Drivers: The Importance of Vehicle Checks

Speeding is only part of the problem – vehicle condition plays a role. Regular inspections prevent breakdowns, reduce accident risk, and ensure safety compliance.

To support fleet safety, Quartix is offering a year’s free access to the Quartix Check mobile app with any new fleet tracking subscription – simplifying daily vehicle checks and keeping vehicles roadworthy.

Quartix Check Vehicle Inspections App Video Cover

Act Now to Improve Fleet Safety

With so many work-related journeys happening every day, businesses can’t afford to ignore road safety. Investing in the right telematics system reduces liability and protects company drivers.

Take control of your fleet’s safety today. Get in touch for a fleet tracking demo and claim 1 year of Quartix Check free with a fleet tracking new subscription.

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